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More than a few residential builders and remodelers have walked away from closings with less profit then they deserve. Stop letting it happen to you. Performed correctly, estimating is your key to keeping more of your hard-earned profit. Master remodeler, custom builder, and business expert Bill Asdal shares his unique focus on successful estimating for home builders and remodelers. With Bill's guidance you can:
- Examine how you do business and modify it to meet your financial goals.
- Create profits unendangered by carelessness or short vision.
- Defend each estimate line so that your system of planned profits is consistent and bankable.
This unique approach to estimating gives you user-friendly tips and methods for improving the process and providing hundreds of ideas and simple suggestions.
About the Author
William Asdal, CGR, owner of Asdal Builders, LLC, of Chester, New Jersey, is an award-winning residential remodeler and custom builder. Asdal Builders also builds and buys properties, to cultivate a rental portfolio. A former chairman of the Remodelors Council of the National Association of Home Builders, his many awards include Remodeler of the Year in 2000. He serves on the boards of the Partnership for the Advancement of Technologies in Housing and the Energy and Environmental Building Association. Bill is a frequent speaker at industry gatherings. He was a driving force behind the creation of Professional Remodeling magazine to address the business needs of the industry.
From the Foreword
The book you are holding should be required reading for all builders and remodelers. In Defensive Estimating: Protecting Your Profits, Bill Asdal has done a masterful job of identifying the barriers to profit and answering the question, “How much should I charge?”
I would like to have a nickel for every time I’ve heard a builder tell the story of how he went to closing and the real estate agent walked out with a bigger check than he did. The lessons learned at the construction school of hard knocks are not quickly forgotten. Most builders and remodelers would prefer to learn from other people’s mistakes, rather than experiencing them on their own.
Bill Asdal provides over 30 years of building experience in 12 easy-to-understand chapters. Defensive Estimating helps you figure out why you are in business and what you should be getting out of your business. He gives you systems to improve the process and ways to prevent you from chasing your tail trying to make ends meet. Within the pages of Defensive Estimating you will find hundreds of ideas and simple suggestions that you will want to refer to time after time. Asdal takes the magic and science of estimating and turns it into an art. He gives you honest answers to tough questions. If you are serious in your commitment to improve your business and your profit, read this book!
Sam Bradley
Sam Bradley Homes
Springfield, Missouri |
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